Complete Google Advertising Training for Beginners
Google Ads is an advertising platform, which is made up of the Google search engine, search partners, the Google Display Network, audiences, websites, videos, YouTube channels, mobile apps, and more. Advertisers can utilize Google Ads to drive targeted traffic to their website, which can help increase conversions such as leads and sales.
How Does Google Ads Work?
First of all, you have to set up a Google Ads campaign. The next thing you should do is choose the most relevant keywords for your business. There are helpful free keyword research tools like the Google Keyword Planner. In addition, you should think carefully about words and phrases that your potential customers will use when they start searching for your products and/or services.
The main purpose of Google Ads is to match your keywords with the ads and landing pages that you create. Then, your ad may show up while somebody is searching for your targeted words and terms. On the Display Network, your ads can appear based on your targeted audiences or websites that are related to your business.
1 Month
Mode: Offline
Language Hindi & English
30 days
Who Can Learn YouTube Marketing?
Persons interested in earning a good salary and at the same time become popular in the online world can attend the YouTube marketing training course
STUDENT
PROFESSIONALS
HOUSEWIFE
ENTREPRENEUR
Who is This Training For?
- Someone who want to become a pro in Google Ads.
- Any individual who need to bring in cash online in their available time.
- Children/Students/Professionals who need to get familiar with the most requesting aptitude of 2021.
- If you want to learn digital marketing in a proper way.
- If you want to become an entrepreneur.
- In the event that you need to use your time/interest for better
What Can You Do After This?
- You can make a full time career as Google Ads Expert
- You can start/grow your online business using skills that you learn
- You can get a job in digital marketing company
- You can make an extra income online without leaving your home
- You can provide freelance services
- You can become a digital coach
- You will learn the most demanding skills of 2021
WHAT KIND OF JOBS ARE AVAILABLE
- Formation Of Effective And Efficient Google Ad Strategies.
- Creating, Launching And Managing Various PPC Ad Campaigns.
- Conducts Keyword Research To Make A List Of Keywords(Longtail, Phrase Match, Exact Match) Phrases To Bid On.
- Manage Budget And Make Best Strategies For Effective Bidding To Make Maximum ROI.
- Perform AB Testing By Creating Different Ad Copies With Different Headlines.
- Manages Your Bids And Create Campaign Strategies.
- Creating And Finalizing Attractive And Relevant Landing Pages For Google Ads.
- KPI Tracking To Monitor Performance.
- Manages Your Bids And Create Campaign Strategies.
- Make Plans For Audience Targeting.
- Producing Reports For Ad Management And Insights.
- Checking And Monitoring Existing Ad Campaigns And Making Recommendations On How To Optimize And Update Them.
- Preparing And Producing Detailed Analysis And Reports Of Ad Campaigns And Presenting Them To The Other Staff.
- Analyzing The Latest Marketing Trends And Optimize Ad Campaigns According To That.
- Suggest Ways To Reduce Fraud Clicks.
Making Suggestions For Creative Ad Campaigns And Templates.
- Monitor and forecast marketing and sales trends.
- Assist in the development of marketing plans.
- Conduct research on specific market conditions.
- Analyze consumer preferences to determine the potential sales of a product or service.
- Analyze prices, methods of marketing and distribution.
- Measure the effectiveness of marketing programs and strategies.
- Devise and evaluate methods for data collection.
- Gather data on consumers, competitors and market conditions.
- Use statistical software to analyze and interpret data.
- Maintain strict confidentiality of sensitive information.
- Simplify complex data into a user-friendly format such as graphs, charts and other visual aids.
- Prepare and present reports to clients and management.
Introducing
In this Google Advertising Training, you’ll learn how to make the most of Google advertising. We’ll focus on specific hacks that will help you cut through the noise and acquire new users to grow your business. From the anatomy of a high-converting ad to optimization tips to suggested resources, you’ll learn the tools and tricks to run more effective Google ads. All in real time, taught by an industry professional.
Google AdWords for Beginners
- Understanding AdWords
- Google Ad Types
- AdWords Pricing Models
- PPC Cost Calculations and Ad Page Rank
- AdWords – Billing and Payments
- AdWords User Interface
- Keywords Control
- Keyword Planner Tools
- Creating Ad Campaigns
- Creating Text Ads
- Creating Ad Groups
- Bidding Strategy for CPC
Creating PPC Ad Campaigns
- Location
- Schedule
- Devices
- Conversion Tracking Code
- Designing Image Ads
- Animated Ads eg 1
- Animated Ads eg 2
- Understanding Video Ads
- Creating YouTube Video Ads
- Creating YouTube Video Ads
Google AdWords Advance Level
- Remarketing Strategy
- Remarketing Audience
- Linking G-Analytics
- ReTargeting Ads
- Automated Rules
- Google Web Designer Software
Why Choose Us?
With billions of active users Google advertising is the best course of action to help you grow your business. That means you have the opportunity to reach current customers, new customers and people interested in your business or organisation.