This 11-month MBA Level Digital Marketing Post Graduation Programme trains you in digital marketing & managerial skills with a 2-month mandatory internship.
MBA Level Digital Marketing
Post Graduation Programme
50+
Students Trained
11 Months
12 hrs/week
Dec 01, 2021
Start Date
7:00 – 9:00 PM
Lecture Timings (IST)
EMI Options
Starting at ₹39,999
Key Highlights of MBA Level PG in Digital Marketing
Learn more about this MBA Level Digital Marketing Post Graduate Programme
Post Graduate Certification from IIDMT
On successful completion of this 11-month MBA level Post Graduation Programme, you will be awarded an IIDE certificate which will certify you as an expert in Digital Marketing. We are renowned amongst India’s top brands and ad agencies for being an MBA level intensive programme and hence this certification will go a long way to showcase your industry readiness. This Post Graduation shall also help you prepare for Google and Facebook certifications.
Learn from CXOs of Top Digital Brands & become an MBA Level Post Graduate in Digital Marketing
Mentors
Sandeep Rajput
SMSINDIAHUB
Social Media Marketing
SEO
HTML
Wordpress
Shopify
Shantanu Kulkarni
IBM
Azure
Cloud Computing
.Net
Facebook Ads
Linkedin Ads
Kapil Jagnani
SMSHUB
Web Application Development
PHP
HTML
Css
Jquery
Kapil
Sr. Web Developer
HTML
Javascript
PHP
Css
Jquery
Placement Opportunities for our MBA Level PG Programme
Our Students Work At
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IIDE's PG Digital Marketing Syllabus
IIDE’s MBA level Digital Marketing Programme has a comprehensive syllabus that will impart the right Digital Marketing skills and relevant Managerial skills needed to bag a job with India’s leading brands and digital setups.
Inbound Marketing
Introduction to Digital Marketing
Learn Why Digital Marketing is gaining traction and it’s scope in the coming decade.
- Traditional Media vs Digital Media
- Digital Marketing Possibilities
Website Creation
Learn to quickly build good looking websites and landing pages using WordPress.
- Website Planning
- Build your WordPress site
Search Marketing
Learn to leverage the power of Search Engines for paid advertisements
- Google Search Engine Optimization (SEO)
- Google Search Engine Marketing (SEM)
- Bing Search Engine Marketing
- App Store Optimization (ASO)
- Remarketing
Outbound Marketing
Content Marketing
Learn how to plan effective online campaigns to attract potential customers
- Popular Content Formats
- Content Calendar
- Copywriting
- Design Essentials
- Blogging & AdSense
- Detailed AIDA content marketing
Social Media Marketing & Management
Learn paid and organic Social Media Marketing to influence users on these platforms
- FB, Insta, Twitter, LinkedIn, Pinterest
- Social Media Marketing (Organic)
- Social Media Marketing (Paid) on all platforms
- Online Reputation Management
- Social Listening
Video Marketing
Learn to strategise video content that has the power to positively affect brand awareness
- Scripting
- What makes a Video go Viral
- Facebook, YouTube & TikTok
- YouTube (SEO)
Media Management & Automation
More forms of Digital Marketing
Learn some more Digital Marketing skills that are in demand now.
- Email Marketing
- Mobile Marketing (Notification, SMS, QR Code)
- Influencer Marketing
- Ecommerce Management
- Build an Ecommerce Site using Shopify
- Affiliate Marketing
- Podcast Marketing
- Innovations on Digital Platforms
- Customer Relationship Management Tools (CRM)
- Marketing Automation Tools
Integrated Marketing (Full Funnel Marketing)
Learn to lead the customer along the marketing funnel and measuring results of your efforts
- KPI Setting
- Media Planning (Self Served)
- Media Planning (Non-Self Served)
Managerial Skills and Soft Skills
Soft Skills
Learn to present your skills to potential recruiters
- Interview Skills
- Resume Making
- Presentation Skills
- Advanced Excel skills
- Advanced PPT skills
Agency Skills
Learn to package your digital marketing strategies and present them to clients
- How to approach a client brief
- Art of Pitching in the Media Industry
- Introduction to Departments in an Agency
- Agency Visits and Management Interaction
Tools You’ll Master
Admission Process and Eligibility
Eligibility 1
Bachelor’s degree (10+2+3/4) or equivalent qualification in any discipline from a recognized University with a minimum 55% score.
OR
Eligibility 2
Students who have appeared for their final year degree examination can also apply, however, their admission will be provisional and will be confirmed only after producing the results.
If you meet one of these criteria, you are eligible to apply for the programme. However, you will receive a letter of confirmation about your admission only post clearing the entrance test and personal interview round.
Step 1: Application submission
Check your eligibility, pay the fees for the IIDE Admissions Test, and fill in the application form in detail and take the Admissions Test. The test is designed to assess creativity, aptitude, communication, acumen, general knowledge to gauge the applicant’s vision & interest in Digital Marketing.
Step 2: Application review
All applications are thoroughly reviewed by the admissions committee. Shortlisted students will be called for a personal interview during which they can present their portfolios.
Step 3: Personal Interview
Each shortlisted applicant will be personally interviewed by the admissions committee. The committee will assess you on your aptitude, tech-savviness, and general awareness towards Digital Marketing trends and news. You may also be asked to produce proof of educational and professional qualifications during the interview. Qualified applicants will receive a letter confirming the admission to the Post Graduate Programme in Digital Marketing
Post Graduate Programme in Digital Marketing: INR 4,00,000 + Taxes
No cost EMI’s available from Rs. 39,999/month
*inquire for more information